Monday, November 19, 2018

An evaluation of the importance of employee engagement and satisfaction in the work place: The case of Mitchells & Butlers






1           Chapter 1: INTRODUCTION

1.1 Preamble

Employee engagement in companies or organisations plays a vital role in the motivation of employees and helps the organisational performance and development of any company (Blok et al., 2015). This particular study aims to analyse the organisational performance of Mitchells & Butlers by assessing the perception of employees in order to evaluate their engagement and involvement level at workplace
Mitchells & Butlers (M&B) owns and runs approximately 1,784 bars and restaurants across Great Britain and primarily operates its business from its headquarters in Birmingham. M&B is a member of the Index FTSE 250 and is registered on the London Stock Exchange. The branded bars and restaurants of Mitchells & Butlers includes, Vintage Inns, Nicholson's, All Bar One, Premium Country Pubs, Miller & Carter, Browns Restaurants, Harvester, and Toby Carvery (Mitchells and Butler, 2018).



1.2 Definitions

Following are some definitions which are needed to be stated clearly and will be hence understood as defined from here onwards;
a)      Employee Involvement
Employee’s engagement and involvement directly helps the organisation to achieve their goals by using employee’s ideas, experiences, and efforts to accomplish tasks, solve problems, and make decisions.
b)      Employee Engagement:
It is the level to which an employee feel committed to achieve the mission and vision of the company and is passionate about their job, and puts additional effort into their work or growth of the organisation.
c)      Organisational Performance:
It is the realtime results or outputs of any organisation which are compared against the intended goals, objectives and outputs.

1.3 Background

Mitchells & Butlers Brewery came into being during the year 1898 by the merger of two breweries. This organisation in 1961 merged with the Bass. The brewery production switched to Burton upon Trent closed in 2002, and the brand being under the ownership of Coors Brewers currently. Their favorite beer was known as Brew XI (pronounced Brew Eleven as Roman numerals were used). It was promoted by using the slogan "for the men of the Midlands". It is now produced by Brains of Cardiff under license for Coors. (Our History, n.d.)
Mitchells & Butlers was formed on 15 April 2003 (Mercury News, 2018). It was approached by a Robert Tchenguiz led grouping in a £2.7 billion takeover on April 2006. It was however dropped during May 2006. Punch Taverns proposed to join with Mitchells & Butlers during February of 2008. But during April of the same 2008 he decided not to do so. An interest was taken in Punch's subsidiary, Spirit Group by M&B (Mbplc.com, 2018).
Considerable loss (of about £274million) was announced by M & B in the January of 2008. Which raised due to the hedge positions closure implemented in assumption of an assets joint venture which was called off eventually because of a credit crisis due to the mortgage subprime monetary crisis. (Our People, n.d.)
130 Harvester restaurants were owned by Mitchells & Butlers by 2006. Inn Keeper's Lodge, Ember Inns, Arena, Sizzling Pub Co, Flares, Browns, Goose, and Alex were added to M & B’s list of brands in 2001. Mitchells & Butlers purchased about 239 restaurants pubs (Brewers Fayre and Beefeater without a Premier Inn) from Whitbread in July 2006 for £497 million for strengthening its food business before the announcement of the smoking ban in surrounded public areas of England during 2007. In April 2006, it had first introduced its interest. M & B bought about 44 restaurants from Whitbread in July 2008. Though its former Beefeater and Brewers Fayre outlets were not besides some Premier Inn. M & B bought the 22restaurants in September of 2010 of the (up market) Ha Ha! Chain for £19.5 million from the renowned Bay Restaurant Group of which 6 were rebranded into Browns Restaurants and 12 into All Bar One. Hence, the Ha Ha! Brand vanished. (Businesses, n.d.)
M & B indicated plans for acquisition of the bulk Orchid Group, one of its major competitors, In June 2014, for £266 million. This acquisition included 163 pubs. (Businesses, n.d.)
M & B sold off one hundred and two of its smaller community pubs for £101 million to Chorley-based Trust Inns in October of 2006. It was introduced on 15 July 2010 that Travelodge had acquired the leases of 52 Innkeeper's Lodge Hotels around Birmingham, Glasgow, Liverpool, Milton Keynes, Northampton, and Leeds areas from M & B. It also sold its 25 outlets of Hollywood Bowl for £39 million in August 2010 to AMF Bowling. M & B sold 333 pubs in November 2010 for £373 million to Stone gate Pub Company (owned by TDR Capital and of London). These pubs were the lower price (drinks focused) outlets like Flares and Scream Pubs which had late-night licenses mostly. Also sold were High, Town Pubs, Street Bars & Venues and Community Pubs. (Business, n.d.)
M & B dismissed CEO Alistair Darby and issued a profits warning in September of 2015. He was substituted by Phil Urban, who came in as COO in January from the Grosvenor Casinos who formerly managed the restaurants division of Whitbread's pub. (Our People, n.d.)
M & B is the biggest owner of pubs & restaurants in United Kingdom, a long-standing client of Digital Opinion. They run 17 renowned brands including 1,800 businesses. They are one of the largest employers in UK as they employ more than 40,000 people. They have conducted surveys for the previous 8 years to raise and measure the level of employee engagement, as they understand the important part that motivated personnel play in the success of a company. Clear links between organisational performance and employee engagement parameters have been recognized, with help of the Digital Opinion. The analysis of surveys had allowed M & B to recognize the important drivers of additional employee engagement that are a deciding factor for the business domains which have higher priorities (Mitchells & Butlers a business case for employee engagement, n.d.). The Mitchells & Butlers is one of first UK companies who have taken an initiative to improve their employee engagement in order to improve employee productivity, standard of services to public and increase their profits. (The Mercury News, 2018).
However, there is still room for improvement by addressing the gender pay gap and the difference of treatment between two genders which they receive regarding their respective corporate responsibilities.

1.4 Aims and Objectives

1. To examine the perceptions of employees on employee engagement in Mitchells & Butler
2. To assess the employees’ perceptions of organisational performance in Mitchells & Butler and its relationship to employee satisfaction.
3. To observe the relationship between employee engagement and organisation performance in Mitchells & Butler.
4. To evaluate the recommended strategies for Mitchells &Butler to expand internationally considering the employee gender pay gap, employee engagement, and organisational performance.

1.5 Research Questions

The research questions for the proposed study will be formulated as below:
1.      What is the importance of the employee’s perception of an organisation in terms of employee engagement?
2.      What are the links between employee engagement and organisational performance in organisations
3.      How would organisation evaluate or measure the engagement of their employee?
4.      How could an employer monitor and improve their employee?
5.      What are the benefits of engaging employee in the performance of an organisation’s decision making?

 

1.6 Organisation of Thesis

The study was divided in six chapters which could be outlined as:
a) Chapter 1 includes brief introduction of the company and level of employee engagement within the workplace. This chapter also highlights the aims and objectives that would be attained through the research study.
b) Chapter 2 includes a literature review on findings of previous studies on employee involvement, employee engagement and its impact on organisational performance.
c) Chapter 3 includes the case study of the selected company to provide evidence for the study
d) Chapter 4 includes relationship between gender pay gap, employee engagement and organisational performance in organisations.
e) Chapter 5 is concerned with conclusion and recommendations for future improvements.







2           Chapter 2: LITERATURE REVIEW

2.1 Employee Engagement

In the highly competitive hospitality industry the impact of employee satisfaction and employee engagement are very often overlooked. Large companies should be fully aware that both employee engagement and satisfaction will affect many functions of their business and consequently the smooth running of the operation will be affected along with the ability to maintain the influence and standing of the organisation. The employees are the power supply for this huge economic machinery. The concerns of an employee and their perception patterns are significant indicators of the corporate trends a company or the financial world in general is about to undergo (Unsworth et al., 2013). Hence the need for an assessment of employee perceptions is necessary.

2.1.1 Involvement

Eileen Appelbaum and her colleagues (2000) studied 15 steel mills, 17 apparel manufacturers, and 10 virtual tool and imaging device producers (Luthans and Peterson, 2002). Their reason emerges as to examine traditional manufacturing structures with bendy immoderate-performance production systems associated with teams, training, and incentive pay systems. In all three industries, the vegetation utilizing immoderate-involvement practices showed advanced overall performance. Further, workers in the high-involvement plant life confirmed extra wonderful attitudes, such as consider, organisational willpower and intrinsic enjoyment of the work. The idea has gained popularity as several studies have showed links with productiveness. It’s far often related to the perception of employee voice and empowerment (Cho et al., 2006).
Two studies of employees inside the lifestyles insurance organisation tested the impact of employee perceptions that that they had the energy to make alternatives, enough records and information to do the method effectively, and rewards for excessive performance. Each research protected big samples of personnel (3,570 employees in 44 corporations and 4,828 personnel in 92 groups) (Sakes, 2006).  In both studies, excessive-involvement manage practices were surely associated with employee morale, worker retention, and firm financial basic performance. Watson Wyatt observed that excessive-willpower agencies (one with unswerving and dedicated personnel) out-finished people with low determination through 47% in the 2000 test and with the useful resource of 200% in the 2002 take a look at (Mesister et al., 2010).

2.1.2 Commitment

Employees with the first-rate level of willpower carry out 20% higher and are 87% a whole lot much less likely to leave the enterprise, which suggests that employee engagement is related to organisational typical overall performance (Menguc et al., 2013).

2.1.3 Productivity

In a test of expert service agencies, the Hay Group determined that workplaces with engaged employees had been up to 43% greater efficient therefore, task satisfaction is likewise linked to productivity (Cho et al., 2006).

2.1.4 Drivers of engagement

Some additional points from a study into drivers of engagement are presented below:
·         Employee perceptions of job importance – "... a worker's mind-set towards the interest's significance and the business enterprise had the first-class effect on loyalty and customer support than all special employee factors combined." (Billet, 2001).

·         Employee clarity of job expectations – "If expectancies aren't clean and primary materials and tool are not supplied, terrible feelings which includes boredom or resentment may additionally moreover end result, and the employee may additionally moreover then end up targeted on surviving extra than thinking about how he can help the business enterprise be successful." (Schullery, 2013).


·         Career advancement / improvement opportunities – “Plant supervisors and executives indicated that many plant improvements had been being made outside the thought machine, wherein employees initiated modifications if you want to reap the bonuses generated via the following value savings."(Crabtree, 2013).

·         Regular feedback and dialogue with superiors – " feedback is the essential thing to giving employees a sense of in which they’re going, however many agencies are remarkably awful at giving it." In truth, personnel that sense like their supervisors are supportive (Sakes, 2006).

·         Quality of working relationships with peers, superiors, and subordinates – "... if employees' courting with their managers is fractured, then no amount of perks will persuade the employees to carry out at top ranges. Worker engagement is an instantaneous mirrored image of ways personnel revel in about their dating with the boss” (Mesister et al., 2010).
·         Perceptions of the ethos and values of the organisation – "perception and values' is the most critical of the 6 drivers in our Engaged performance version. Inspirational monitor is the last perk. In its absence, isn't in all likelihood to have interaction employees" (Menguc et al., 2013).

·         Effective internal employee communications – which demonstrate a clear illustration of "what's going on" (Cho et al. 2006).



Dedication theories are alternatively based on growing conditions, below which the employee will experience, forced to work for an agency, even as engagement theories intention to result in a state of affairs in which the employee through way of free preference has an intrinsic choice to artwork within the extraordinary interests of the company (Saks, 2006).
Cutting-edge research has focused on growing a higher expertise of the way variables together with exceptional of exertions relationships and values of the organisation engage, and their link to vital work consequences (Mesister et al., 2010). From the mind-set of the worker, "affects" variety from strong dedication to the isolation of oneself from the company.

2.2 Employee Engagement and involvement model

According to the research of Anintha (2014), currently, it has been observed that employee engagement has been in the limelight due to its significance in the corporate world.  At the workplace, the employee has been seen as one of the most important and primary sources for the competitive advantage of companies. Further, it has been mentioned in a great deal of research that there is a strong and vibrant connection between business performance, achievements and employee engagement with certain businesses (Amintha, 2014; Crawford et al., 2010). Loyal and sincere employees are in demand by organisations for the sake of the growth and development of their business. Crawford et al. (2010) stated that the concept of employee engagement also appeals to both organisations and workers. It emphasises connecting people with work and shows that employees are comfortable to operate in a refined and relaxed environment.



2.3         Employee Involvement

According to the research of Shuck et al (2011) “employee engagement” refers to the consistent involvement of the employee with their work, as for instance, the involvement in deciding and taking decisions about how their work is organised and carried out, what step they must have taken in order to achieve the primary objectives of their work, and taking part in developing strategies. In other words, companies give their employees this right to individually and independently plan, and to organise and monitor their own work (Crawford et al., 2010). According to the study of Shuck et al. (2011), the increasing level of employees’ involvement is different according to organisational needs and requirements. It could be high, low or moderate. It has been seen that the involvement of the employees depends upon the situational requirements as managers cannot leave all the decisions to the employees (Crawford et al., 2010).

2.4         Employment Involvement Factors

According to the research of Bakker (2011), according to the employee involvement model, four major possibilities have been found that may influence the level of employee involvement. The first one has been seen as decision structure. These decisions involve two different types, the first one is programmed and the other is non-programmed. Programmed decisions involve the employee’s effort in order to resolve the issue; they put in efforts which they have already learnt and experienced through past incidents (Richman et al., 2008). Bakker (2011) further emphasised the fact that the second major possibility found was a source of decision knowledge. It encompasses the need of staff to be involved in some decision-making discussions. It has been seen as important for the employees to take part in decision making when a manager lacks some adequate knowledge or judgmental power. Employees have always seen as closer to customers and production activities, so they can show better empathy than managers as they are aware of the customer’s responses and emotions, how they genuinely feel about some product and organisation, where they can secure the money, where they may need quality assurance in order to improve the quality of the product or service and what are some opportunities for the development of product and organisations (Shuck et al., 2011). It is compulsory for the employee to have firsthand and relevant knowledge about these complex matters.
Third, a major possibility that influences the level of employee involvement has been described as decision commitment. Participants of any organization are inclined to advance and improve the level of employee commitment towards the decision and verdict. Employees need to show a positive attitude when decisions have been taken without their concern and involvement. Thus, it is important to have certain knowledge about the specific problem and some level of participation is necessary for the employees (Bakker, 2011).
The last factor is known as risk of conflict. Employee involvement deals with two basic and primary types of conflict. The first one revolves around organisational goals. Avery et al. (2007) emphasised the fact that this type of conflict arises when employees’ goals and norms towards a specific task has been seen in the struggle with the organisational goals and when conflict is found between them. For this scenario, a only low level of involvement has been seen as advisable and suitable. Secondly, the scale of the involvement of employees depends on the degree of their agreement towards any decision or their agreement towards a preferred solution. If the level or degree of the conflict is high, the employee’s involvement in decision making alone would be difficult and it can make it difficult to achieve the designed goals for the development of the organisation (Blader and Tyler, 2009).

2.5         2.3 Evaluating Employment Engagement at the Workplace

Menguc et al (2013) stated that when it comes to evaluating the employee’s engagement at the work place, it becomes harder to explain the effort behind analysing their involvement. It is evident that job satisfaction is really a hard process to evaluate accurately and appropriately. Furthermore, it is has been observed that the process of evaluation becomes really difficult when it is based on the fact that whether or not employees are truly engaged (Blader and Tyler, 2009). Vance (2006) highlighted that the term “engagement” is hard to define as is the employee involvement. A great deal of work has been conducted in the past in order to resolve the complexity of this matter. The study which has been used here has been conducted by Gallup. Gallop has grouped these employees into one of the three primary buckets which include three levels. The first is actively disengaged, the second is not engaged and the third and last one is actively engaged (Vance, 2006). According to the results, it is a little easier to analyse if an employee is “actively engaged” or not. In this regard, the employees must be critically evaluated and managers should value them more because they can actively seek employment elsewhere (Vance, 2006).
It is also evident that managers have not always been the first choice of employees when it comes to sharing things like frustration, obstruction and anger because the employees feel the fear of loss of employment or fear of being judged wrongly as a troublemaker. It has been observed that the annual surveys conducted by many companies are also far from getting enough outcomes. It has been perceived that employee engagement is critical to the organisational success and it should be measured more often. Cole et al (2012) commented on the fact that, Pulse conducted research which was based on short surveys organised on a more frequent basis (determined by need and an evaluation of urgency and severity of employee engagement challenges). These are short but have many more hands-on tools.  It takes a little time and effort to conduct these surveys; however, they provide a clear and explicit picture of where any employee stands in term of their level of involvement (Cole et al., 2012). Using the scaling method for this survey works well as Pulse found it more effective and operational. Cole et al (2012) further stated that the Pulse survey would provide insufficient results unless they are accompanied by frequent meetings which allow the managers of organisations to ask open-ended questions and to collect information by making the employee talk about their experiences (Blader and Tyler, 2009 and Crawford et al., 2010).
Gallup allocates the level of engagement into four levels that employees face. He has shown the levels through which the organisation struggles in order to engage the employees. Each level has its specific needs and it is compulsory to meet such needs and requirements before the employee moves forward towards the next level of engagement. These needs are similar and much like  Maslow’s’ Hierarchy of Needs (Guman and Saks, 2011). He described the first level as “Tools”. It includes employees’ effort to analyse themselves by asking questions like “do I fulfill the requirement of the job?” and “what are the expectations of this job?” they have this need to make sure that they are able to perform the job well and can evaluate what they can achieve from it. This is what laid the foundation of employee involvement (Gruman and Saks, 2011). The second level has been described as “Performance”. This is where the employee evaluates how others perceive and think about their performances towards certain organisations. Then comes “Belongings” in which they evaluate their place in the organization and whether they are being taken seriously or being awarded or appreciated for what they have conducted well or taken for granted. After all needs are met, the employee is then free to engage at the highest rank through growth and development. In order to get the staff there, it is important to meet all the lower level needs (Gruman and Saks, 2011).

2.6         2.4 Role of Employee Engagement in the Workplace

Welch (2011) highlighted that employee engagement has been seen as significant in the workplace, which can never be overstated. Through employee engagement strategies, a great change has been observed which reduces or minimizes the staff turnover, resulting in improved productivity and competency which helps to retain the higher rate of customers and support to earn more profit. It also has affected the environment and further it has been seen that the engaged employees were happy both in their lives and at the work place. Further this engagement allows them to infuse everything on purpose with energy and enthusiasm (Gruman and Saks, 2011).
It has been observed that more than half of employees are at higher risk of turnover, which is quite negative for the development of any organisation but what is worse is that one third of the employee turnover is always those who are motivated, talented, intelligent, hardworking who surpass the expectations of performance (Welch, 2011). The demand of these employees is high in this global world and it can be see that they can easily get other attractive positions, and they themselves know it. Research conducted by Glassdoor in 2015 suggested that 54% of employees know this and are so confident about it that if they lost their current job they would get a better one in the next few months (Kular et al., 2008). It is evident that if an organisation failed to provide a valid reason to an employee to stay or to work with them for a long time period, they will find some other company that does provide reasons. In the current climate, the competition has been seen for the talented which is quite fierce in nature and the cost of training new employees has been considered as abrupt and steep. Not engaging the employees has been perceived as a major loss for any organisation (Kular et al., 2008).
Many studies based on these topics discovered that the engagement of employees positively correlates with the satisfaction of the workplace (Kular et al., 2008). It has been seen that the employees who are highly satisfied show a better level of involvement and engagement. A study conducted by Kular et al. (2008), shows 13% of global employees are those who are highly engaged and satisfied and 11% have been seen as those who are highly dissatisfied. The employees who are satisfied seemed more enthusiastic with a better ability to better control over their work and to monitor it, including the access to privacy when needed (Kular et al., 2008). They are empowered by organisational decisions and the choices they know they can make for the development and betterment of the organisation. This shows their confidence in managing the need of privacy, to concentrate more easily and to work in collaboration with others (Andrew and Sofian, 2012).
Thus, it has been seen that employee engagement is as important as any other aspect of the organisation. It has been seen as the duty of an organisation to develop some strategies and methods in order to enhance business for the sake of development and growth. Engaging employees in certain tasks has not been seen to be as easy as it looks. It is the duty of an organisation to provide their employees with the power of decision making and implementation. They must have given employees the importance, place and level which they need to propagate so that they could build confidence, through which they will help to grow the business of any organisation. This will also offer satisfaction both to the organisation and to the employees, and will provide a comfortable environment which will nurture the growth of the organisation (Mishra et al., 2014). It has been mentioned that the employees hold an emotional commitment to their organisation and its goals. They have developed emotional attachments with the company, their relationships with managers or co-workers and with their manager, this all makes a contribution in impacting the big picture of a company’s success. There, it is important for the managers to show empathy with employees by allowing them to engage with different organisational tasks (Menguc et al., 2013).

2.5 Employee Responsibility: Critical Discussion

A study conducted by Bedarkar and Pandita (2014), shows that organisations with a high level of interaction with employees are divided into loyalty / customer satisfaction, productivity, operational efficiency, profitability and low turnover. Employee involvement plays an important role in maintaining the security of an organisation (Bedarkar and Pandita, 2014).
Wickramsinghe and Perera (2014) demonstrate that, employee commitment can be seen from the cognitive, emotional, and behavioral perspectives. Cognitive aspects generally focus on employee perceptions and beliefs about organisations and organisational culture, managers and specific working conditions. Emotional aspects are associated with employees who have positive or negative attitudes towards organisations and managements. The emotional aspect depends on cognitive factors. The behavior aspect encourages the employees to perform their duties at the discretion of the company and to provide additional benefits to the organisation. Therefore, interaction with employees is very different from employee satisfaction, motivation, and organisational culture (Arakawa and Greenberg, 2007).

2.5.1 Practice of Work

Abraham (2012) stated that, studies have shown that certain management measures promote employee participation and engage them in the workplace. Jim Collins begins with the fact that his book, "Good to Great," provides a resource for "right" people and is in a "right" position at the "right" moment. To achieve this assumption, it is necessary to integrate organisational systems and harmonize management practices, and the working environment should support the maximum participation of workers. Organisational experts identified four factors in a working environment that encourage employee engagement (Cole et al., 2012). These are power, information, knowledge and recognition.

2.5.2 Capacity

The "Strengths" membership factor means that employees in an organisation can participate in business decisions. At the end of the day, managers must adopt a democratic management style that encourages workers to express their opinions and fears before making decisions. This requires discussion of these proposals, assessment of applicability and the introduction of innovative proposals for workers (Gruman and Saks, 2011). To attract more attention, it is necessary to be more active and monitor people's work. During the build process, a Toolbar Chat creates a forum for this exchange. Time should be taken to do everything possible, and the staff can make suggestions and participate in problem solving (Parkes and Langford, 2008).

2.5.3 Information

Slack et al (2015) show that, employees need "information" to be effective in their business. This is the basis for decision-making, problem solving and appropriate performance. Management is the process by which employees receive the information they need in a timely manner. Another important aspect to support participation is that employees directly connect their daily work with the goals and objectives of the organisation or project (Mone and London, 2018).

2.5.4 Knowledge

Knowledge means the ability of an employee to perform a task. This means that after hiring a skilled workforce, it will be able to expand skills, improve problem-solving skills, and provide the education and learning opportunities needed to increase risk assessment and make informed decisions (Kular et al., 2008). This is conducted by qualified motivated staff based on information that can provide a high level of efficiency and safety.

2.5.5 Confession

Recognition is important for encouraging the participation of employees who have contributed to themselves and their work. Employees must clearly understand that they can make concerted efforts to improve the effectiveness of their organisation. Recognition can take many forms. For example, immediately after completion, the outcome must be noticed, the employee will be compensated, and the reward must be important to the recipient. There are many manufacturing operations’ cases in which millions of dollars in gains from efficiency come from a bonus of thousands of dollars for each employee (Van et al., 2010).

2.5.6 Change Management

Otieno et al (2015) show that, every organisation makes a certain commitment to its employees. Organisations need to understand change management to change employee commitment levels. In all organisations, employees can be roughly divided into three groups. That is, they are disconnected, have nothing to do with, or are involved. Those who have no interest in their job are busy describing their misfortunes and disappointments. If this is allowed, it can affect others (Otieno et al., 2015). They do the least thing that can go forward. They have little or no energy to work and do not form an attachment with the organisation. Dedicated employees, on the other hand, have a passion for their work and a close relationship with their organisation and management. These workers are effective in business practices, improve work relations, promote innovation, and help organisations evolve.

2.6 Characteristics of Employee Engagement

Employees have certain mandatory characteristics. In general, it is evident that they are doing their best to achieve the best results in their job. In other words, they do not take a job in exchange for salary. They are actively seeking to contribute to the success of the company. Therefore, they can make every effort (including in temporary appointments) and challenge themselves by presenting new ideas and perspectives by accepting feedback. They value things like quality, cost, customer service and security (Kular et al., 2008). This is because they want to be, not because they have to be. Employee obligations require that the company management actively work to achieve these positive attributes among employees. They do this by creating the right corporate culture of dedication and self-discipline.

2.6.1 The Importance of Corporate Culture

Duties do not occur in a vacuum. They must be settled in a corporate culture that stimulates and supports promises. A briefly defined corporate culture is all of the company's actions, decisions and executives and all employees as well as practices and business processes in their entirety. The following definition can also be implemented (Crabb, 2011). Corporate culture is how companies do business.
Corporate culture is important because a high level of employee commitment is achieved in a self-reliant culture of commitment based on self-organisation, self-motivation and self-discipline. Such organisations have low levels of hierarchy, low levels of bureaucracy, low interference and management interference, and poor management of micro management. All of this contributes to a culture of success in which self-service meets not only the individual needs but also the needs of the company (Ferreira and Real de Oliveria, 2014). Managers must realize that they do not need a corporate culture. Instead, a good manager must be careful to change the corporate culture and meet its strategic goals.
The organisation of future ideal loyalty is based on the principles of self-organisation of those who are self-motivated and self-disciplined. There is no doubt that a certain hierarchy is necessary but must be minimized. The most important principle is teamwork, where people can merge and use combined experience. A company that provides the best environment for positive action creates the best team in this process (Alfes et al., 2013).



CHAPTER 3

3. METHODOLOGY:

3.1 BACKGROUND OF THE STUDY:

In the current scenario, a case study based on the company Mitchell & Butler’s has been observed, in order to carry out an evaluation process and gain an understanding of the employer’s perception regarding employee engagement and its effects upon the overall performance of the company. The owners of the company, consider this factor important, in that in order to maintain a safe and satisfactory environment within the organisation, it is extremely important that they must follow certain protocols and should always implement such norms and practices in the organisation, through which not only the company will flourish on a greater scale, but also the employees must benefit from a safe and secure environment. They should also be satisfied with their jobs and working environment. In order to perform a detailed evaluation over this subject, a methodology presented by Sanders et al. (2012) has been used.  Using these theoretical concepts, different factors that affect the overall performance of not only the employees, but also of the whole organization will be analysed (Alfes et al., 2013).
The Research Onion model proposed by Sanders et al. (2012) has been used for this research. According to this Research Onion, there are multiple types of research processes, which can be selected by the author or researcher to bring forward their research methodology. The types of research methods are classified into seven major categories. Among these categories, the exterior constituent is known as the Outer Layer, and then the inner layers are named as Layers 1 to 6 according to their levels. Thus, the research onion is a research methodology which is highly effective, since it enables the researcher to identify the process of research which will be most effective for the research project and case study.

3.2 AIMS OF METHODOLOGY

The methodology of this study aiming to evaluate different departments and their activities in an organization by performing research analysis (Lawande et al., 2016). In this way, this study will identify the improvement needs and alternate procedures and policies required in the company to improve its outcomes. In this way, this will also aiming to create some changes in an organization that will be beneficial for employees such as increase their satisfaction rates, retain them in an organization, decrease workload, etc. this will also increase their motivation toward their work and they give their best in their performance; hence, both employees and organization will grow gradually. Therefore, the researcher of this study is aiming to examine the strategic policies to increase employee’s engagement toward their roles and responsibilities regarding their jobs in company.

3.3 MATERIALS AND METHODS

The selected research method in this study is Research Onion Model that seems appropriate by the researcher of this study (Rodriguez, Naegele, Quesada, & Hausbeck, 2018). This will allow the researcher to gain detailed information and knowledge regarding the employee’s issues and their perspectives related to the employee engagement and satisfaction. However, this will further demonstrated by the help of onion layers as a research process that includes multiple steps in a sequential manner to achieve desire outcomes.
Image result for research onion
Figure: Research onion Model

3.4 RESEARCH PHILOSOPHY

The philosophy of the research is attributed to a series of beliefs about the nature of the reality discovered in the research. The assumptions developed by the philosophy of the investigation constitute a justification for the investigation (Mayer, 2015). The research philosophy may differ depending on the objectives and research approaches that can be used to achieve specific research objectives and objectives. According to the research onion model, there are different research philosophies, but for this research the philosophy of interpretive research is taken into account. The philosophy of interpretive research helps researchers interpret how people participate in their professional life. In other words, the philosophy of interpretive research allows researchers to know what people understand about their actions. In this research, interpretive research philosophy will help to understand the employee engagement in the organizational environment and their satisfaction level with their jobs.

3.5 RESEARCH APPROACHES

According to Saunders (2009), the research approach is the second advantage that researchers should choose. Research focuses mainly on species, including inductive research approaches and deductive research approaches (Mayer, 2015). Researchers should focus on research objectives and decide on research phenomena to make the decision to adopt the most appropriate research approach.
For this research study, an inductive research approach was adopted. According to Yang, Chen, Liu, Jia, & Guo (2017), the method of inductive research is attributed as a regular movement from the private sector to the public. For this research approach, the researcher begins with observations and then different patterns of data will be defined. The inductive search approach allows the researcher to analyze the collected data and determine the logical, constant and meaningful data according to the theory.

3.6 RESEARCH STRATEGY

The search strategy relates to selecting a suitable search style that allows researchers to identify data collection resources as well as data collection resources. According to Rodriguez, Naegele, Quesada, & Hausbeck (2018), there are different approaches to finding relevant restrictions and benefits. It is the design research that basically regulates the general structure of the study. There are different research strategies that include case studies, experiments, topography and ethnography. This research focuses on the ethnographic research strategy in which the researcher tries to understand the point of view of others. With the ethnographic research strategy, researchers are asked to interfere with the real situation and understand the process of the participants.

3.7 RESEARCH CHOICES

Research options are related to the nature of the study and are closely related to the type of research (Xu et al., 2014). The nature of the research study can be classified into three main components. These three different elements, quantitative or qualitative selection are included in both qualitative and quantitative research absorption. According to Sato, Zhang, Yonekura, & Tamura (2015), search differs from each other and approaches different search for this, depending on the nature of the study. However, the characteristics and qualifications of qualitative and quantitative research techniques are different. This research is a preferred method for extracting quantitative and qualitative research. According to Sahay (2016), the use of mixed roads is ideal for data collection and case analysis. For this research, data collection collected and analyzed quantitative data and quantitative analysis, which in turn operate in the survey and interview process.

3.8 DATA COLLECTION

The research methodology is mainly based on scientific methods and designs that include specific tools, tools and techniques on which experiments are performed on a particular hypothesis. The data will be provided to analyze the data obtained from various employees with the help of software and to be observed according to their answers (Lawande et al., 2016). Based on these answers, we will analyze the percentage of people who will have similar ideas and concepts about staff participation and satisfaction. Another way to analyze personnel perceptions is to implement specific strategies and policies within the organization to monitor their responses to these policies. In this study, the researcher designed some policies and rules to be applied within the organization and then collected the answers of the employees and recorded and followed up for further monitoring and analysis. The researcher will implement specific strategies to be written within the organization, which will allow staff to provide feedback and feedback on various activities, services, environmental problems or other organizational problems faced by employees. It is a complaint of complaint and will be sent to executives to monitor how employees face the problem on a daily basis. Therefore, these trial procedures will be carried out to evaluate the answers provided by the different employees. As a result, the researcher will be able to monitor the company's policies and rules and make them feel uncomfortable through multiple factors.

3.9 SURVEY ANALYSIS

The screening procedure is also necessary with reference to the onion research model. If researcher examine this onion research model, this is one of the most important basic steps. The analytical survey is a step in which many aspects of the scenario can be achieved, and with the help of the results from these reports and survey results, a new dimension can be added to the research study. Many factors and aspects of the research can be defined with the help of the survey application on more than one topic. With the help of these questionnaires and analysis reports, they can answer different questions, why, and when. In the current situation, the performance of the survey, different types of information, has become increasingly easier to obtain opinions of different people. In addition, they can obtain detailed information about different human concepts and participate in the subject. Since then, the technology has provided many means of communication and information, so the technology can also be used to conduct research surveys in the form of online surveys. The concept of online surveys managed to solve many people who did not have the means to conduct research surveys on physically different people.
According to the current situation and the scenario we have observed for Mitchell and Butler, the good conduct of the survey will provide significant support and support for this research study. Since our research topic is organized around the concepts and perspectives of the organization's staff, many factors have been identified with regard to the role of the organization in different operations, implementing new strategies, changing company policies, employing staff by type and causing some staff problems. In this scenario, the researcher will provide a detailed questionnaire for all staff of the institution and a large number of questions will be asked. The survey will be designed to enable staff to identify problems and difficulties within the organization and provide appropriate and detailed responses. The survey will be designed on the basis of following aspects:
  • Employee perception regarding hiring policies related to gender
  • Policy they want to change
  • Satisfaction level regarding current organizational policy
  • Concepts to increase employee engagement
  • Factors affect employee’s behavior
This will allow the researcher to obtain information and detailed data on the policies of the employees and the various factors of the organization. The answers to all these questions will be found with the help of our exploratory analysis. In addition, with the help of online surveys, the researcher will be able to collect large amounts of data in less time and with less effort, and this data will be used to monitor the perceptions of different employees and to work in a wide range of organizations of different positions and associations.

3.10 SCREENING OF DATA

By selecting nay specific case study, this research method will become easier to evaluate gathered data. According to the theory proposed by Sanders, it is important that the researcher take into account certain situations of the situation or scenario of the work hypothesis. With the help of several case studies, it will be easier to analyze the search, in addition to it will be easier to collect the required information. With the help of case studies, data collection becomes easier because all research studies, survey questionnaire and other steps are linked to this case study. For this reason, it will be easier and easier for researcher to obtain data samples and then analyze the data with the help of answers provided by people.
The researcher during the researcher is more appropriate when it comes to this study to carry out research analyzes and research papers, as mentioned earlier in the scenario and the status of the key. The researcher took the position of Mitchell and Butler Brewery Company. The owners will be implemented in the cooperation policies and standards within the organization, which will facilitate the decision of the managers of the company's personnel and will provide an environment in the work environment, so that they not only try to become more complex and dedicated to the work, but also improve the multiple recommendations and the quality of the company. The efficiency of work environments and other aspects. The researcher focuses mainly on the current scenario, and then other factors of our research methodology will be designed accordingly. This is one of the key factors that will be useful to carry out a case study, scenario or any position, researcher and detailed analysis of this particular topic. It is not necessary to expand the horizon of data collection, sources of information and vision.

3.11 ACTION RESEARCH:

As Sanders pointed out, it is the investigator's responsibility not only to identify and investigate specific problems and challenges associated with a particular situation, but also to find specific solutions to problems. This is one of the most convenient ways to solve top level problems within any organization. Therefore, in order to complete a complete research methodology, the researcher should always take into consideration this procedural research step, as the researcher will provide solutions to the problems proposed by them. The researcher has already identified and investigated many of the problems and challenges facing the staff, but on the other hand, the researcher will provide a number of solutions to these problems. It is therefore important to identify and identify staff problems; this affects the overall performance of the organization negatively. In the current scenario, many problems have been identified, such as the number of complaints received from staff regarding the employment of staff on the basis of sexual discrimination. The researcher will prepare all these problems at the conclusion and discussion of this document.
With the help of this concept, an additional advantage for the researcher can easily enter the organization or company and be part of that organization for a period of time to closely monitor the activities of many employees. In this stage, the researcher will also carry out precise interviews with the people who have been working in the company for many years and will analyze the questionnaires. Just because they look at older people know that they see the high and low levels of the company and that none of these employees is loyal to their own companies.

3.12 ADVANTAGES OF THIS RESEARCH METHODOLOGY:

It has been discussed earlier, Sanders and his colleagues have many methods and research methodologies proposed in the Onion Research model, and the researcher can choose any of these models depending on the nature of their work and the type of research they do (Sato, Zhang, Yonekura, & Tamura, 2015). Since then, we have also taken some specific layers of this onion for investigating the research topic and explained in detail the various steps and processes in this above model, where the researcher offer some advantages of this model to make it more useful. Choose the most appropriate method for the appropriate methodology:
  • Since then, there have been steps towards this research methodology, where a full analysis of the staff survey will be conducted and different perceptions and concepts of staff can be reached, based on these survey reports. Such perceptions would be more useful in the decision-making process, since the number of factors and ideas proposed by the staff would be taken into account when making the decision.
  • This type of research methodology is suitable for most research proposals, as it provides many steps that require proper research, and a large amount of information that is needed in the process.
  • This will lead to an adequate and unique solution that can be implemented within the organization for the convenience of staff.
This approach will not only focus on staff relationships with the company but will also focus on patient feedback about employee participation. Since the process also takes into account a case study, it will definitely help the researcher to focus on a particular example of Michelle and the Beatles Brewers, so this proposal will be more realistic.

3.13 DISADVANTAGES AND LIMITATIONS:

However, it is observed in this research that methodology has some similar disadvantages and limitations. Some of these are discussed below:
  • The changes in the organization that must be done depends on the reaction of the employees. If employees do show a negative reaction to an increase in participation in company decisions, management decisions and policies should be changed accordingly.
  • The staff does not admit their participation in the organization, this will lead to the failure of the entire search offer. Therefore, employees must be properly trained so that they can learn the concept of growing participation in the company correctly.
  • In some cases, participants complete the questionnaires, participate in interview sessions while they are busy or fill out the entire survey. In this case, the organization can lead to erroneous results or adequate results can be used to create specific policies (Lawande et al., 2016).
Therefore, one research methodology has many aspects and notice its advantages and disadvantages. However, the researcher must choose a specific methodology to better adapt to the type of research to be conducted. In some cases, the theory selected by the researcher earlier does not work, because the nature of the research is quite different. It is also important that the researcher take into consideration all aspects of the theories proposed by Sanders, noting the subject to be investigated, and then selecting the relevant research methodology. In this way, the key factor to be addressed in this research project is not only to focus on the company's commitment to the work of its employees, but also to implement these policies and standards within the organization only. It will help motivate employees and work effectively, but also focus on employee satisfaction. Each employee should be satisfied with the set of final policies and strategies that will be implemented within the institution and will not face any difficulties in the future.        

3.14 ETHICAL CONSIDERATIONS

Research ethics is applied to this research study, taking into account three ethical principles:
  • Participants' autonomy: In conducting a research study, researchers should ensure that participants are respected. Participants who are willing to participate in specific processes, share a specific experience, and also have the power to participate in the research process, if they have the authority to withdraw from the study without affecting the rights of the participants are included. In addition, some unexplained explanations, inadequate information and different external stress are some of the factors that may affect the decision making process of the participants. It is important that the research ensures that these factors have a minimal impact on the independence of research participants.
  • Non-harm principle: It is important that researchers conduct research on the basis of improving the welfare of participants and related communities, and an entire society participates in this principle. Each call has some potential benefits and harms. Therefore, it is important that the research endeavors to reduce the likelihood that the research will have an impact on participants. In addition, the researcher should strive to increase the level of interest of the participants and focus on the welfare of the whole community by developing the existing knowledge base.
  • The principle of justice: the principle of justice brings with it the responsibility for examining the treatment of the parties concerned in a fair and equitable way. It includes the treatment of all relevant parties present and potential for equally respectful research. In addition, understanding the views of the researcher should focus on ensuring the development of understanding with participants and determine the types of opinions that represent very real perspectives.


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